Providence College Athletics
Providence College To Hold NIL Media Day Presented By Opendorse
9/17/2024 11:15:00 AM | General
All Friar student-athletes will have the opportunity to attend.
PROVIDENCE, R.I. – It was announced today (Sept. 17) that Providence College Athletics will hold an NIL Media Day presented by Opendorse, the leading Name Image and Likeness marketplace and technology company, on Wednesday, October 16. It will be an all-day event that will take place in the Friar Ruane Development Center. All Friar student-athletes will have the opportunity to participate in the event where they will engage in opportunities for prospects and partners. Providence Friar Sports Properties and the Friar Family Collective will participate in the event which will help brand and support all 405 Friar student-athletes.
"We are very excited to be partnering with Opendorse to host this special NIL event for our student-athletes," Providence College Athletic Director Steve Napolillo said. "We appreciate the Friar Family Collective for supporting all our student-athletes in this endeavor. This is just the second time an event like this will take place and we feel this will be one more step in helping to position our student-athletes at the forefront of NIL."
The event will consist of five expert-staffed content creation stations, leading to 10 unique experiences. Topics covered during the event will include personal banding, networking, sponsor activation best practices, and media training. Student-athletes will receive content from their participation to use on their channels, including a professional-quality headshot.
Student-athletes will have the opportunity to partner with brands before, during, and after the event. Content captured during Media Day is co-owned by Providence and Opendorse and will be packaged to resell to secure new sponsors and brand partners for athletes.
This will be a high-quality production shoot on the PC campus led by Julian Valentin, Opendorse's VP of Partner Success, who has 10 years of experience with MLB marketing and digital execution. In addition to trusted NIL partner Opendorse, who handles run of show, all production and filming will be executed by an athlete-focused creative agency called ByUs Media. The on-site staff will feature former athletes who specialize in Gen Z content creation. Opendorse and ByUs Media will handle all the production, from planning and coordination to editing and post-production – allotting for 510+ fully edited video and photo pieces.
-GO FRIARS!-
"We are very excited to be partnering with Opendorse to host this special NIL event for our student-athletes," Providence College Athletic Director Steve Napolillo said. "We appreciate the Friar Family Collective for supporting all our student-athletes in this endeavor. This is just the second time an event like this will take place and we feel this will be one more step in helping to position our student-athletes at the forefront of NIL."
The event will consist of five expert-staffed content creation stations, leading to 10 unique experiences. Topics covered during the event will include personal banding, networking, sponsor activation best practices, and media training. Student-athletes will receive content from their participation to use on their channels, including a professional-quality headshot.
Student-athletes will have the opportunity to partner with brands before, during, and after the event. Content captured during Media Day is co-owned by Providence and Opendorse and will be packaged to resell to secure new sponsors and brand partners for athletes.
This will be a high-quality production shoot on the PC campus led by Julian Valentin, Opendorse's VP of Partner Success, who has 10 years of experience with MLB marketing and digital execution. In addition to trusted NIL partner Opendorse, who handles run of show, all production and filming will be executed by an athlete-focused creative agency called ByUs Media. The on-site staff will feature former athletes who specialize in Gen Z content creation. Opendorse and ByUs Media will handle all the production, from planning and coordination to editing and post-production – allotting for 510+ fully edited video and photo pieces.
-GO FRIARS!-
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